Launch your own white-label fitness app without the $50k build.
Custom fitness app development usually means hiring developers, briefing designers and waiting months. TrainerPanel's white-label fitness app gives your coaching brand its own name, icon and App Store & Play Store listing — set up in weeks, for a flat $99/mo add-on, with no per-client fees as you grow.
A white-label fitness app lets a coach or studio launch their own branded fitness app — custom name, icon and app-store listing — without a custom fitness app development project. Where a fitness app development company typically quotes $30,000–$600,000 and months of build time, TrainerPanel's White-Label Fitness App is an add-on to Pro or Studio at a flat $99/month (or $79/month billed annually) — no developers to hire, no per-client fees, published under your own Apple and Google developer accounts.
What custom fitness app development actually costs
Developing a fitness app from scratch means hiring iOS and Android developers, briefing a designer and managing a real software project — before you've signed a single client.
Typical range a fitness app development company quotes, depending on scope.
Typical build timeline for custom app development — before app-store review even starts.
Developer retainers, OS updates and bug fixes keep billing after launch.
TrainerPanel's White-Label Fitness App skips the build entirely.
Your brand. Your app-store listing. Weeks to set up, not months to build. One flat price instead of a development invoice.
What White-Label includes
Whether you call it a white-label fitness app or a white-label personal training app, it's the same build: a real client app with your name on it, not a TrainerPanel-branded one.
Custom app name, icon and screenshots
Your listing, not TrainerPanel's.
Your own app-store listing
Published under your name in the App Store and Play Store.
Full visual branding
Expanded theme customization beyond the included Coach App.
Push notifications, sent as you
Client reminders and updates arrive from your app, not TrainerPanel's.
The full client app underneath
Programs, sessions and messaging — same engine, your branding.
White-label onboarding guidance
Plus app submission support.
Publishing through your own developer accounts
Your own Apple/Google accounts — you own the listing.
TrainerPanel branding removed
Where technically supported.
How White-Label works
Talk to us
Tell us your brand: name, icon, screenshots, theme.
We configure your branded build
Your identity applied across the app.
You publish it
Through your own Apple and Google developer accounts.
The affordable middle, between a custom build and a per-client bill.
vs custom fitness app development
| Custom app development | TrainerPanel White-Label | |
|---|---|---|
| Upfront cost | $30,000–$600,000+ (typical agency quote) | $0 build — $99/mo add-on to Pro or Studio |
| Time to launch | 3–9 months of development | Weeks to configure branding & submit |
| Who you hire | iOS/Android developers, a designer, a PM | Nobody — TrainerPanel configures it with you |
| Ongoing maintenance | Your responsibility, billed separately | Included in the platform |
| App-store identity | Yours, once built | Yours — your own developer accounts |
vs per-client coaching platforms
| Per-client platform | TrainerPanel White-Label | |
|---|---|---|
| Pricing model | Rises with every client you add | Flat $99/mo add-on, any roster size |
| Growing your business | Punished — your bill grows with you | Rewarded — price stays flat |
| Branding | Often locked behind a higher tier | Full app-store identity, one add-on |
White-Label builds on the client app already included in Pro or Studio — so you're never paying for a custom build, and never paying more as your roster grows.
Who White-Label is for
Coaches building a personal brand
Your name is the product; your app should say so.
Studios and small teams
One branded app across every coach and client.
Coaches ready to scale beyond the included tier
An app-store identity is part of the next stage of the business.
TrainerPanel as your Fitness App Creator
Not every coach needs a full custom app build to become a fitness app creator — most just need their own name, icon and App Store & Play Store listing without hiring developers or running a build project. That's the lighter, creator-tier way to use White-Label: it publishes under your own Apple and Google developer accounts, so the app-store identity is genuinely yours, set up in weeks rather than the months a custom fitness app development project usually takes.
It builds directly on the Coach App already included in Pro or Studio, so there's no separate app to learn or migrate into — White-Label simply gives that same experience your own branding and app-store presence. The whole add-on is a flat $99/month (or $79/month billed annually) on top of Pro or Studio, with no per-client fees as your roster grows and no development invoice to negotiate.
For a coach who just wants to say "I built my own fitness app" without the $30k–$600k custom-build price tag, this is the entry point — the same White-Label add-on described above, positioned for the lighter, get-your-name-on-the-app-store use case rather than a large studio rebuild.
What's included — and what isn't
| Included in White-Label | Not included |
|---|---|
| Custom app name, icon, screenshots | Custom software development |
| Your own app-store listing identity | Guaranteed app-store approval or approval timing |
| Full visual branding + theme customization | Clinical/medical compliance features |
| White-label onboarding + submission support | — |
| Publishing via your own developer accounts | — |
Apple and Google developer fees are paid by you directly to Apple/Google — they are pass-throughs, not TrainerPanel markups.
One flat add-on. No build invoice.
or $79/mo billed annually
Add-on to Pro or Studio
Builds on the client app already included in Pro — White-Label layers your own name, icon and app-store listing on top.
- No developers to hire
- No per-client fees, ever
- Your own Apple & Google developer accounts
- Cancel the add-on anytime, month to month
White-Label, answered.
Launch your own branded fitness app.
No $50k build, no per-client fees — just your brand, your app-store listing, and a flat $99/mo add-on.
No card needed to start free on Pro. White-Label is a separate add-on — $99/mo, or $79/mo billed annually — subject to Acceptable Usage Policy.